The battle between the Video Game and Movie industry continues on, driven by Generation Z's preference for video games over movies. According to a 2024 report by the Entertainment Software Association (ESA), a staggering 63% of Gen Z individuals prefer playing video games to watching films (compared
The first one that comes to mind is Fortnite, it has been used for advertising Halo and Star Wars, at least I think those were sponsors veiled as simple crossovers but I’m sure they’re not the only sponsors/crossovers.
Though, mostly I was refering to almost every live-service game as of late, if you count “please check out the shop and buy these new skins” as advertisements. They’re not being paid by third parties to deliver them, but they sure were as annoying as TV ads when I experienced them…
The latest example I can think of is Sea Of Thieves, where I still haven’t fully figured out how menus work because sometimes half of the screen points you to some kind of shop.
PC here, I don’t play sports games. RPG stuff. Larian, Bioware, Bethesda, yea the damn Ubisoft AC games, RE, and such. Some of the indy stuff. If it’s DND I have it. And 4x. I love and hate 4x. I’ve not seen ads in any of that. I suppose they could’ve worked McDonalds or some bullshit onto Mars station or the Presidium, but they didn’t.
The story lasts longer. And there’s no commercials. Why not?
I say that as an old person.
I wish all games were free of commercials…
Outside of sports games & racing games, and Death Stranding & Monster energy drinks, what other games have ads?
Not being argumentative. I’m a PC gamer and I’m actually curious if there’s like Pizza Hut ads while playing God Of War on a console or something!
No harm in asking, nw:
The first one that comes to mind is Fortnite, it has been used for advertising Halo and Star Wars, at least I think those were sponsors veiled as simple crossovers but I’m sure they’re not the only sponsors/crossovers.
Though, mostly I was refering to almost every live-service game as of late, if you count “please check out the shop and buy these new skins” as advertisements. They’re not being paid by third parties to deliver them, but they sure were as annoying as TV ads when I experienced them…
The latest example I can think of is Sea Of Thieves, where I still haven’t fully figured out how menus work because sometimes half of the screen points you to some kind of shop.
PC here, I don’t play sports games. RPG stuff. Larian, Bioware, Bethesda, yea the damn Ubisoft AC games, RE, and such. Some of the indy stuff. If it’s DND I have it. And 4x. I love and hate 4x. I’ve not seen ads in any of that. I suppose they could’ve worked McDonalds or some bullshit onto Mars station or the Presidium, but they didn’t.
Battle and season passes and events can often be classified as ads. (Mainly “live service” games.)
Progression systems and gambling systems are a thing in games but not movies. Often taking away from inherent qualities and intrinsic motivation.